Beyond that, she recently announced her third album, HIT ME HARD AND SOFT, to be released May 17, 2024. She spent the days leading up to the announcement building excitement by adding all of her Instagram followers to her “Close Friends” list. Eilish had the most Instagram followers in 48 hours…with her count increasing by 7 million followers total.
While her debut album, when we all fall asleep…where do we go?, was a chart-topper in its own right, it landed Billie every GRAMMY it was nominated for at the ripe age of 18…Eilish has solidified herself as one of the most revered and sought-after popstars in the world.
Eilish recently caught media attention for quietly revealing her sexuality. In an interview with Variety, she states that she’s always liked girls…and assumed people always knew that. In a viral snippet from her new song, LUNCH, she details a love affair with a girl.
But people don’t only adore Billie for her catchy tracks that consistently top the charts. It’s not just her songwriting ability and unique vocals that keep us hooked. People love her because she’s unafraid to speak her mind.
Whether it be complaining about too many influencers being at an awards show, or calling out other artists for using unsustainable practices…Billie does not hold back.
Billie Eilish On Sustainability
Eilish home
rethinkingthefuture.com
The Eilish home is iconic for many reasons: it’s where Billie and Finneas recorded her debut album, countless other songs, and EPs, in an effort to conserve water there’s no grass, and the roof is covered in solar panels. And being environmentally conscious extends beyond the four walls of their home.
When the hottest young talent is discovered at such an early age like Eilish, record labels are chomping at the bit to sign them. It’s like when a D1 athlete is ready to commit to college…you have your pick.
But what Eilish and her mom, Maggie Baird, were looking for wasn’t about money or label-perks…they were seeking a solid sustainability program. And while that may seem like standard practice, most labels didn’t bring up environmental policies during these meetings at all.
After signing to The Darkroom via Interscope Records, the struggle didn’t stop there. Billie Eilish and her family have been consistent contributors to the fight against climate change.
Maggie Baird has since started Support + Feed, which focuses on the climate crisis and food insecurity. Support + Feed helped Eilish’s 2022 Happier Than Ever tour save 8.8 million gallons of water through plant-based meal service for the artist and crew members.
During Billie’s 2023 Lollapalooza performance, she aided the launch and funding of REVERB’s Music Decarbonization Project – which guaranteed all battery systems used during her set were solar powered. The MCD’s overall mission is to lower – and eventually eliminate –the music industry’s carbon emissions.
But more recently, Billie Eilish called out other artists for releasing multiple versions of vinyls in order to boost vinyl sales. In an interview with Billboard, she says,
“We live in this day and age where, for some reason, it’s very important to some artists to make all sorts of different vinyl and packaging … which ups the sales and ups the numbers and gets them more money and gets them more…”
Artists convince fans to buy different versions of their albums by offering exclusive features on each vinyl. Take Taylor Swift, for example, who released five separate vinyl versions of Midnights, each with a different deluxe “Vault” track.
While Billie may not have been trying to shade one artist in particular, the point is that she’s fed up. After being the rare artist in the industry who go out of their way to remain environmentally conscious, Eilish sets the bar high.
How Eilish’s New Album Is Sustainable
Billie for "Hit Me Hard and Soft"
William Drumm
Social media users were quick to claim Eilish was hypocritical by announcing that HIT ME HARD AND SOFT will have eight vinyl variations. However, each vinyl is made from recycled materials – either 100% recycled black vinyl or BioVinyl, which replaces petroleum used during manufacturing with recycled cooking oil.
This just illustrates that Eilish wasn’t directing criticism towards other artists for using vinyl variants to gain album sales…but she does think there are better ways to do it that benefit the environment without hurting their sales.
Over the past several decades, most of us have heard these diatribes repeated over and over, and have perhaps become numbed to these mantras, which promise that tiny droplets of collective action could potentially save the planet from environmental ruination.
It's true that small changes are important, and that each person contributes to the growing levels of waste and pollution that are killing our ecosystems and raising the planet's temperatures so dramatically that Manhattan-size gaps are forming in Antarctic ice. But it's also true that 71% of carbon emissions come from just 100 companies. It's also true that the scale of the crisis has grown unmanageable, and poses an unprecedented threat to human life.
That's where the Green New Deal comes in.
"It's the only plan that matches the scale of the crisis," said Naomi Klein of the proposal, speaking on livestream yesterday night to thousands of activists tuning in across America. The livestream was hosted by the Sunrise Movement, a millennial-founded organization dedicated to supporting and fortifying the Green New Deal, especially as it's proposed in Congress in the coming week. Klein is the author of This Changes Everything, a book that argues that impending climate catastrophe presents an extraordinary opportunity to revamp the world's economic systems for the better. "I believe we were born for this moment," she told viewers.
Named after FDR's New Deal—which revolutionized the entire country on a tremendous scale, planting three billion trees and establishing hundreds of national forests in addition to catalyzing widespread economic, agricultural, and social reforms—the Green New Deal seeks to implant reforms on an equivalent scale in a time when it seems like there is no other option.
The plan has gone through several phases, but the one that's being proposed in Congress this week focuses on several fundamental points. First: achieve net-zero carbon emissions by 2030, and transition to renewable energy on a huge scale through initiatives like the creation of a nationwide electrical grid. Second: institute a living wage for all, in tandem with the creation of unlimited numbers of green jobs. These are the plan's main tenets, but its ideological aspirations stretch much further. It hopes to generate thousands of jobs in the form of start-ups and maintenance, and to start a wave of international trade in the renewable energy sector.
The original plan focused on a switch to 100% renewable energy by 2030, but a recent five-page draft obtained today by Bloomberg didn't mention this point, perhaps as a nod to moderates, though the omission is still subject to change. The draft proposes large-scale investment in green technology, the restoration of threatened lands, waste removal, and "massive growth in clean U.S. manufacturing, removing pollution byproducts and greenhouse gas emissions from that sector as much as technologically feasible."
The term "Green New Deal" is not a new one, though it has been going through different iterations since its inception. It was coined in a 2007 column by Thomas Friedman, and Barack Obama included it in his 2008 platform. Britain also took note, but a surge of Republican/Tory victories stymied its momentum.
Image via theintercept.com
The GND has found new life in Representative Alexandria Ocasio-Cortez, the Bronx electorate whose rise to political success has been accompanied by widespread social media fame. Ocasio-Cortez showed up in person to support a Sunrise Movement sit-in in Nancy Pelosi's office, demanding the creation of a committee dedicated to developing and pushing the GND, and since then she has become one of its biggest proponents. Now she will be proposing it in Congress this week, alongside Massachusetts Senator Ed Markey. The plan has also garnered support from Rep. Ayanna Pressley, as well as 2020 presidential candidates Kamala Harris, Cory Booker, and Bernie Sanders.
The Sunrise Movement began in 2015, when it was founded by climate activists Sara Blazevic and Varsini Prakash, and quickly gained momentum, taking notes from the heady drive of the 1963 civil rights protests of Birmingham, Alabama. Its founders gathered activists, reached out to politicians, and pulled together the finer points of the Sanders campaign and other recent social movements; the successful Pelosi sit-in was the product of months of organizing.
The movement is appealing in a narrative sense: the vision of young people fighting against bloated fossil fuel behemoths has a definite draw to it. There's also the fact that science says the fate of the entire world requires unprecedented global change over the next few years, otherwise catastrophes like Hurricane Sandy and the California wildfires will become the stuff of the everyday.
Image via theinsurgent.com
But the GND is still just an idea, and it could remain that way. Its lack of specific policy has been subject to criticism, though an official draft has yet to be unveiled, and conservative news sources have labeled it as a hoax, an amorphous idea without policy to back it.
While the GND might seem like an impossibly ambitious proposition, humans have revamped and reshaped the world before a hundred times over, and we are nothing if not creative and adaptive. We've created technologies that connect the globe and turned empty landscapes to highway-lined cities in a matter of years. Now—unless you like the idea of joining Elon Musk's exclusive Mars colony—it's time to turn all of our collective energies towards the future of the home we share.
70 leading Democrats have signed on in support so far, and momentum is building for its official proposition. The Sunrise Movement is planning on facilitating office visits to congress people across the country this week, as well as a rally in Washington on February 26th.
In an age of doomsday threats and constant headlines about plastic oceans and refugee crises facilitated by environmental droughts, the idea of a Green New Deal—something that could actually, genuinely make a difference that touches every aspect of life—seems like a light at the end of the tunnel. Now it's just a matter of getting there.
Image via radioopensource.org
Environmental crisis affects the poor and vulnerable at disproportionate levels; it catalyzes mental and physical illness, economic decline, and overall devastation. Irreparable damage has already been done—but the fight is not quite over yet, though time is running out.
Eden Arielle Gordon is a writer and musician from New York City. Follow her on Twitter at @edenarielmusic.
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