Meet Clearview AI, a Terrifying New Facial Recognition Software
You sneakily take a photo of them, and use that photo in an app that pulls up every public photo of that person available online. Links to each photo are also provided, meaning you can find out this person's name, workplace, hometown, friends, and more, without even talking to them. An app called Clearview AI has made the potential for this situation a reality.
Recently, New York Times reporter Kashmir Hill investigated the tiny start-up that's taking revolutionary steps in facial recognition technology. Clearview AI was developed by Hoan Ton-That, a San Francisco techie by way of Australia, who marketed the app as a tool for law enforcement to hunt down their victims. Clearview's database contains over three billion images scraped from millions of websites; the premise is, when you take a photo of a person, you can upload it and see public photos of that person and access links to where those photos are from.
Facial Crowd Recognition Technology
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Though this sounds like a remarkable tool for law enforcement, Clearview poses severe threats to privacy if placed in the wrong hands. As Hill described in her appearance on Times podcast The Daily this week, someone with malicious intent could theoretically take a photo of a stranger, upload it to Clearview, and uncover personal information like that person's name, where they work, where they live, and who their family members are. In short: the concept is so risky that companies who were able to do the same thing first, like Google, refused to.
Still, Clearview claims that over 600 law enforcement agencies have been using the app, although they've kept their list of customers private. Clearview's investors have cited the app's crime-solving capabilities as a means to back it; Clearview has already helped track down suspects on numerous accounts. But, as Hill's reports found, the app isn't always perfect and might not be fully unbiased; "After the company realized I was asking officers to run my photo through the app, my face was flagged by Clearview's systems and for a while showed no matches," Hill wrote. "When asked about this, Mr. Ton-That laughed and called it a 'software bug.'" Later, when Ton-That ran another photo of Hill through the app, it pulled up a decade's worth of photos—many of which Hill didn't even realize were public.
"Our belief is that this is the best use of the technology," Ton-That told Hill. But is Clearview's usefulness in law enforcement worth leaving our privacy behind every time we leave the house?
What Is the Dark Web?
In a certain light, these ads are hilarious in their deliberate misinterpretation of how the dark web works, but there's something sinister about the way they prey on the wallets of the uninformed. Though it sounds dangerous, the dark web isn't the nightmarish hellscape that cyber security companies would have you believe it is. Before understanding the dark web however, one has to first understand the deep web, and by extension, the Internet as a whole.
The Internet is divided into two subsections: the surface web and the deep web. The difference between the two is simple. The surface web is readily accessible via search engines; the deep web is not. While almost every site you visit is probably part of the surface web, there are certain places on the Internet that are necessarily hidden. For example, research papers, netbanking, and medical records aren't readily accessible to anyone using Google, as the search engine doesn't index these things. Another example, is content that exists behind a paywall, like the New York Times' online newspaper. The dark web can be thought of as a small subsect of the deep web, but while the two are often conflated, they aren't the same at all. It's helpful to think of the Internet as an iceberg, with most of it existing beneath the surface. The surface web encompasses about 4% of the entire Internet while the deep web and dark web, represent 90% and 6% respectively.
The iceberg
Unlike the deep web, the dark web is only accessible via special networks, the most popular of which being Tor. Browsers like Tor render your computer invisible while you browse, using complex encryptions to mask your computer's IP number while you browse, allowing for a truly private Internet experience. Confidentiality is at the heart of Tor's mission, and its developers goal was to create an Internet free of surveillance and tracking. Unfortunately, when they are guaranteed anonymity, many Internet users get into some pretty unsavory things.
The first time the dark web was in the news, was when the online black market the Silk Road became a major player in 2011. Until the FBI arrestedSilk Road founder Ross Ulbricht in 2013, the site was a forum dealing in illegal weapons, drugs, and child pornography, and the transactions were made via Bitcoin rather than actual cash. Bitcoin itself came to prominence in these illicit markets, though it's slowly falling out of favor with online black markets due to the wild fluctuations in its price over the past few years. Outside of the Silk Road and its successors, there has also been tons of publicity surrounding the hiring of hit men via the dark web, though most of these services have turned out to be scams. The most famous scam was run by a company called Besa Mafia, who would take cash from buyers, and then instead of killing the person they were hired to kill, they would report the buyers to the police and get them arrested.
It's not quite this sinister
Realistically though, the dark web isn't nearly as scary as it's made out to be. Yes, there are hackers and illegal activity, but at the core of Tor's project, is privacy. If a hacker wanted to steal someone's social security number or if a pedophile wanted to seek out illicit porn, they wouldn't need to use the dark web to do it. In fact, the dark web only accounts for about .2% of the child porn being shared online. While it's fair to assume that most sites on the dark web are used for criminal activity, it's worth mentioning that the FBI can pretty easily arrest and track folks using the dark web. They've even contracted one of Tor's developers to help them track down cyber criminals.
The dark web's reach with regard to criminal activities has been largely exaggerated by the mainstream media, and there's no real reason to fear it. If you're someone who strongly values the privacy of your browsing habits, for whatever reason, the dark web provides a different type of Internet, one that's far more secure than your standard browser. If you don't care about your Internet privacy, that's fine too. Dark web hackers aren't going to hunt you down and steal all your information in the night, and you're no less safe on the Internet just because Tor browsers exist. There's a strange tendency in this country to conflate others' privacy and anonymity with a lack of personal security. Cyber security firms have a vested interest in keeping you scared and in the dark about how the Internet works. Don't put too much stock into it. The dark web as we know it has existed since 2002, and we're no worse for wear.
As Google falters over data privacy, a second search engine war emerges
The cellophane packaging the Internet arrived in has long since been removed and discarded. Nowadays, everyone–from grandparents to toddlers–is online, the novelty has worn off, and people are beginning to pay attention. With the recent news of Facebook and Cambridge Analytica, it's no longer a secret that tech companies make their money by collecting and selling data. While this practice isn't technically illegal, it certainly rubs people the wrong way, and Google is one of the biggest offenders. From tracking cell phones and search histories, to creating advertisement profiles based on its users, Google has rapidly become the poster-child for the ugly and invasive side of the Internet. Sensing Google's weakness–though whether or not one can call this PR hiccup a weakness is debatable–smaller search engines are crawling out of the woodwork and trying to take a piece of Google's pie by advocating for privacy online.
Should data privacy be the primary deciding factor in which search engine you chose?
Companies like DuckDuckGo and StartPage are attempting to live up to their mission statements, aiming to set a "new standard of trust online" by promising not to profit off of users' personal data. And they've had some pretty huge success so far, shaving close to 10% off of Google's total market share in the past year alone. DuckDuckGo, perhaps the biggest of the private search engines, reportedly averages about 16 million queries per day and has shown steady growth every year since its inception in 2011. In post-Snowden America, Internet privacy is more important than it's ever been, and, barring a massive shift in public opinion, these search engines can only be expected to continue growing.
Even considering DuckDuckGo's meteoric rise, the rest of the Search Engine' War may be a civil one, as challengers certainly aren't presenting a unified front against Google's tech empire. Between DuckDuckGo, StartPage, Wolfram Alpha, Yippy, and the rest, the relatively niche market is saturated with competitors and is starting to look a bit like the original search engine war in the early 2000s. Google on the other hand, is an entrenched power. Averaging 3.5 billion search queries per day and valued at over 500 billion dollars, Google is almost unchallengeable. Google also doesn't have to rely solely on its search engine for income, considering the amount of software and hardware they produce. On top of this, DuckDuckGo's foundational promise doesn't help them make money, considering how valuable a person's internet data is.
DuckDuckGo and Google face off again