Beyond that, she recently announced her third album, HIT ME HARD AND SOFT, to be released May 17, 2024. She spent the days leading up to the announcement building excitement by adding all of her Instagram followers to her “Close Friends” list. Eilish had the most Instagram followers in 48 hours…with her count increasing by 7 million followers total.
While her debut album, when we all fall asleep…where do we go?, was a chart-topper in its own right, it landed Billie every GRAMMY it was nominated for at the ripe age of 18…Eilish has solidified herself as one of the most revered and sought-after popstars in the world.
Eilish recently caught media attention for quietly revealing her sexuality. In an interview with Variety, she states that she’s always liked girls…and assumed people always knew that. In a viral snippet from her new song, LUNCH, she details a love affair with a girl.
But people don’t only adore Billie for her catchy tracks that consistently top the charts. It’s not just her songwriting ability and unique vocals that keep us hooked. People love her because she’s unafraid to speak her mind.
Whether it be complaining about too many influencers being at an awards show, or calling out other artists for using unsustainable practices…Billie does not hold back.
Billie Eilish On Sustainability
Eilish home
rethinkingthefuture.com
The Eilish home is iconic for many reasons: it’s where Billie and Finneas recorded her debut album, countless other songs, and EPs, in an effort to conserve water there’s no grass, and the roof is covered in solar panels. And being environmentally conscious extends beyond the four walls of their home.
When the hottest young talent is discovered at such an early age like Eilish, record labels are chomping at the bit to sign them. It’s like when a D1 athlete is ready to commit to college…you have your pick.
But what Eilish and her mom, Maggie Baird, were looking for wasn’t about money or label-perks…they were seeking a solid sustainability program. And while that may seem like standard practice, most labels didn’t bring up environmental policies during these meetings at all.
After signing to The Darkroom via Interscope Records, the struggle didn’t stop there. Billie Eilish and her family have been consistent contributors to the fight against climate change.
Maggie Baird has since started Support + Feed, which focuses on the climate crisis and food insecurity. Support + Feed helped Eilish’s 2022 Happier Than Ever tour save 8.8 million gallons of water through plant-based meal service for the artist and crew members.
During Billie’s 2023 Lollapalooza performance, she aided the launch and funding of REVERB’s Music Decarbonization Project – which guaranteed all battery systems used during her set were solar powered. The MCD’s overall mission is to lower – and eventually eliminate –the music industry’s carbon emissions.
But more recently, Billie Eilish called out other artists for releasing multiple versions of vinyls in order to boost vinyl sales. In an interview with Billboard, she says,
“We live in this day and age where, for some reason, it’s very important to some artists to make all sorts of different vinyl and packaging … which ups the sales and ups the numbers and gets them more money and gets them more…”
Artists convince fans to buy different versions of their albums by offering exclusive features on each vinyl. Take Taylor Swift, for example, who released five separate vinyl versions of Midnights, each with a different deluxe “Vault” track.
While Billie may not have been trying to shade one artist in particular, the point is that she’s fed up. After being the rare artist in the industry who go out of their way to remain environmentally conscious, Eilish sets the bar high.
How Eilish’s New Album Is Sustainable
Billie for "Hit Me Hard and Soft"
William Drumm
Social media users were quick to claim Eilish was hypocritical by announcing that HIT ME HARD AND SOFT will have eight vinyl variations. However, each vinyl is made from recycled materials – either 100% recycled black vinyl or BioVinyl, which replaces petroleum used during manufacturing with recycled cooking oil.
This just illustrates that Eilish wasn’t directing criticism towards other artists for using vinyl variants to gain album sales…but she does think there are better ways to do it that benefit the environment without hurting their sales.
On Saturday, Wajãpi community leaders issued a cry for help to the Brazilian government, stating that they were being invaded by troops bearing rifles and weapons and requesting the assistance of the army. Though a police force was en route, they did not arrive in time, and the community was forced to flee.
The invasion comes as a shock but not a surprise. In recent months, Brazil's far-right president, Jair Bolsonaro, has explicitly encouraged loggers, miners, and farmers to invade protected areas and land occupied by indigenous communities, arguing that the Brazilian government has the right to develop and profit off of any and all of its national territories. Under Bolsonaro, deforestation in the Amazon has skyrocketed, though he has repeatedly denied the validity of studies that reveal just how much land has been lost during his reign.
"The president is responsible for this death," said Brazilian lawmaker Rodolfe Rodrigues to the The New York Times. Bolsonaro has a history of making racist comments about indigenous people and is currently telling the public that the murder did not happen.
The Wajãpi people united in protest against invadersImage via survivalinternational.org
In March 2019, Bolsonaro met with U.S. President Donald Trump, and they signed a letter of intent promising the "sustainable development of the Amazon" (read: the ravaging of indigenous lands). Bolsonaro has also drafted plans that would legalize artisanal mining in protected lands, and that—to add insult to injury—would encourage indigenous communities to mine their own lands.
His priorities are crystal clear. "Brazil lives from commodities," Bolsonaro said in a recent speech. "What do we have here in addition to commodities? Do people not remember this? If the [commodities] business fails, it will be a disaster." These comments come at a time when mining and pollution present unparalleled threats to the planet's well-being and when indigenous ways of life present one of the best models of combating climate change and developing sustainable infrastructure.
The killing of Emyra Wajãpi should be viewed as a serious act of domestic terror among international communities. The U.N. human rights chief Michelle Bachelet has decried the death, calling it "a disturbing symptom of the growing problem of encroachment on indigenous land – especially forests – by miners, loggers and farmers in Brazil." World leaders should follow suit in denouncing these actions and reaffirming their commitment to conserving protected lands.
Wajãpi Indigenous TribeImage via Victor Moriyama
If they do not, a genocide could ensue. "This government is massacring our rights and our indigenous peoples," said a Wajãpi leader to NBC News. "They are already starting, killing the indigenous peoples."
Indigenous communities of the Americas have endured relentless persecution since the arrival of Europeans in the 1400s. The Wajãpi did not receive protected land until 1996, after a 21-year period of brutal military rule. In the 1970s, their community was almost completely wiped out by disease—brought by invading gold miners.
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