Beyond that, she recently announced her third album, HIT ME HARD AND SOFT, to be released May 17, 2024. She spent the days leading up to the announcement building excitement by adding all of her Instagram followers to her “Close Friends” list. Eilish had the most Instagram followers in 48 hours…with her count increasing by 7 million followers total.
While her debut album, when we all fall asleep…where do we go?, was a chart-topper in its own right, it landed Billie every GRAMMY it was nominated for at the ripe age of 18…Eilish has solidified herself as one of the most revered and sought-after popstars in the world.
Eilish recently caught media attention for quietly revealing her sexuality. In an interview with Variety, she states that she’s always liked girls…and assumed people always knew that. In a viral snippet from her new song, LUNCH, she details a love affair with a girl.
But people don’t only adore Billie for her catchy tracks that consistently top the charts. It’s not just her songwriting ability and unique vocals that keep us hooked. People love her because she’s unafraid to speak her mind.
Whether it be complaining about too many influencers being at an awards show, or calling out other artists for using unsustainable practices…Billie does not hold back.
Billie Eilish On Sustainability
Eilish home
rethinkingthefuture.com
The Eilish home is iconic for many reasons: it’s where Billie and Finneas recorded her debut album, countless other songs, and EPs, in an effort to conserve water there’s no grass, and the roof is covered in solar panels. And being environmentally conscious extends beyond the four walls of their home.
When the hottest young talent is discovered at such an early age like Eilish, record labels are chomping at the bit to sign them. It’s like when a D1 athlete is ready to commit to college…you have your pick.
But what Eilish and her mom, Maggie Baird, were looking for wasn’t about money or label-perks…they were seeking a solid sustainability program. And while that may seem like standard practice, most labels didn’t bring up environmental policies during these meetings at all.
After signing to The Darkroom via Interscope Records, the struggle didn’t stop there. Billie Eilish and her family have been consistent contributors to the fight against climate change.
Maggie Baird has since started Support + Feed, which focuses on the climate crisis and food insecurity. Support + Feed helped Eilish’s 2022 Happier Than Ever tour save 8.8 million gallons of water through plant-based meal service for the artist and crew members.
During Billie’s 2023 Lollapalooza performance, she aided the launch and funding of REVERB’s Music Decarbonization Project – which guaranteed all battery systems used during her set were solar powered. The MCD’s overall mission is to lower – and eventually eliminate –the music industry’s carbon emissions.
But more recently, Billie Eilish called out other artists for releasing multiple versions of vinyls in order to boost vinyl sales. In an interview with Billboard, she says,
“We live in this day and age where, for some reason, it’s very important to some artists to make all sorts of different vinyl and packaging … which ups the sales and ups the numbers and gets them more money and gets them more…”
Artists convince fans to buy different versions of their albums by offering exclusive features on each vinyl. Take Taylor Swift, for example, who released five separate vinyl versions of Midnights, each with a different deluxe “Vault” track.
While Billie may not have been trying to shade one artist in particular, the point is that she’s fed up. After being the rare artist in the industry who go out of their way to remain environmentally conscious, Eilish sets the bar high.
How Eilish’s New Album Is Sustainable
Billie for "Hit Me Hard and Soft"
William Drumm
Social media users were quick to claim Eilish was hypocritical by announcing that HIT ME HARD AND SOFT will have eight vinyl variations. However, each vinyl is made from recycled materials – either 100% recycled black vinyl or BioVinyl, which replaces petroleum used during manufacturing with recycled cooking oil.
This just illustrates that Eilish wasn’t directing criticism towards other artists for using vinyl variants to gain album sales…but she does think there are better ways to do it that benefit the environment without hurting their sales.
Biohacking: The Dangers and Misconceptions
As barriers to entry to the scientific community are torn down, the world is exposed to the ideas and experiments of people outside of genetic science's traditional university setting. That said, more ideas don't necessarily mean better ideas. Biotech firm Ascendance Biomedical seemed committed to proving this point when their CEO Aaron Traywick injected himself with a DIY herpes medication in front of a crowd in Austin this February. This is the same company that urged Tristan Roberts to inject himself with an untested gene therapy to treat his HIV. Neither of these experiments worked, but they do paint an interesting picture of what we can expect in the future. Ease of access combined with relatively lax FDA standards about testing experimental medicines on oneself will eventually give rise to more companies like Ascendance Biomedical. Sure, this may present a sort of minor competition with Big Pharma with regard to curing certain diseases, but the danger of injecting oneself with a mystery cocktail created by someone with a few thousand dollars worth of gene-editing technology cannot be overstated.
Traywick injecting himself with his DIY herpes medication.
Still, incompetent gene editors like Traywick are a bigger danger to themselves than others. The real concern with the dissemination of this technology is the potential for it to be used in the manufacturing of homemade biochemical weapons. Recently, researchers at the University of Alberta were able to recreate Horsepox, an extinct relative of the smallpox virus. It only cost them $100,000, and it took about six months. While this price point will keep hobbyists like Gandall from reproducing extinct diseases, the lack of government oversight regarding the University's experiment is frightening. Genetic science is improving at a rate faster than legislation regulating DNA experimentation can be churned out. In the wrong hands, the dangers associated with viral editing are incalculable.
Back in 2016, researchers at MIT invented a programming language that allows them to design and edit DNA. Supposedly, anyone fluent in this language is able to generate and edit a DNA sequence from their computer. Before this language was invented, advanced gene editing required years of experience. According to scientists at MIT, now anyone with some programming skills can create, edit, and model DNA. According to MIT professor Christopher Voigt, "it is literally a programming language for bacteria." The medical applications are seemingly endless, but there are concerns regarding accessibility. If every person with a computer has the ability to design new genetic material, biological attacks won't just increase in number, their origins will also become more and more difficult to trace.
Analysis of DNA's nucleotides
While the growing anxiety surrounding biohacking is certainly warranted, there are plenty of professional geneticists out there who don't seem to be worried, and most of them don't believe that DNA sequencing is anything like a computer language. Synthetic biologist Sarah Richardson believes that this line of thinking has given bioengineers unrealistic expectations saying, "any analogy that ignores or downplays the fundamental rule of biology — that a cell makes imperfect copies of itself — is going to lead down a frustrating and unproductive path." According to her, we haven't even learned what some of our genes do, and that those worrying about the rise of biohacking are being tricked into fear. Scientists are quick to admonish the risky and often outright stupid Garageband biohackers out there, because as of right now, there's still a ton that our top geneticists don't know. We only finished mapping the human genome 15 years ago. Hell, it's only been 65 years since we discovered DNA. We're just not at the point where people with little-to-no real lab experience can accurately sequence and edit DNA from their basement. Still, the time is coming when this type of DIY genetic editing will be possible and accessible, which is why many in the bioethics community are arguing that t we need to start having the conversation now–while biohacking is in its infancy–so we can draw up preemptive legislation. One can only imagine the damage Aaron Traywick's could do if this technology were more advanced.