Swifties, this one’s for you. It seems like Taylor Swift's Eras Tour has lasted eons. Yet somehow, there’s always something to talk about. Just thinking about how much she’s accomplished while on tour makes me want to buckle down, lock in, and channel my inner girlboss. But while I can’t even be bothered to cook dinner at home after a long day of work, Taylor is accomplishing milestones most musicians can only dream of. Let’s recap.
The Era’s Tour began in March 2023 with its North American leg. It’s set to go until December 2024, with dates in Europe, Australia, Asia, and South America— spanning 152 shows across five continents.
As the queen of multitasking, Swift hasn’t stopped at just selling out stadiums. Since the Eras tour began, she’s released multiple albums — both new and old — and shaken up the tour setlist with each new release. Her list of new releases started on the first day of tour with “All Of The Girls You Loved Before,” which was quickly followed up by “The Alcott,” a feature on The National’s album — reciprocity for their work on her pandemic era albums, Folklore and Evermore.
She also released Midnights: Late Night Edition (including the iconic collab with Ice Spice), as well as not one but two album re-releases — Speak Now Taylor's Version and 1989 Taylor's Version. As if that wasn’t enough, she announced her latest album, The Tortured Poet’s Department, in a GRAMMY’s acceptance speech. Talk about legendary. Since its release, she’s also been churning out deluxe versions and remixes to keep us on our toes. The Eras Tour was even made into a Blockbuster film that brought Beyonce to its premiere. Star power: confirmed.
But that’s just her work life. Her personal life is just as eventful. She ended her 7-year relationship with Joe Alwyn in April 2023. Then entered into a brief but controversial fling with 1975 frontman Matty Healy. Though it didn’t last long, the relationship was enough to inspire a whole album and catapult her into her current romance with Travis Kelce, aka Amerca’s first nepo boyfriend. Now they’re the American Royal couple — and she somehow had time to fly from tour to his Super Bowl performance.
We all have the same hours in the day as Taylor Swift, but how she uses them will always be a mystery to me. I work eight hours a day and can barely manage a social life. Meanwhile, Taylor literally has it all — though conservatives are turning on her for daring to be a woman in her 30s who’s not married with kids. If that’s not proof that women can’t do anything right, I don’t know what is.
Clearly, she’s working late because she’s a singer. No wonder Taylor Swift became a billionaire months into her tour in October 2023. Her net worth is currently around 1.3 billion dollars, making her the only female musician to become a billionaire from her music.
Other entertainment billionaires like Rihanna, Kylie Jenner, Kim Kardashian, Jay-Z, and Kanye West have joined the three-comma club thanks to ventures like clothing brands, beauty products, and other entrepreneurial pursuits. Rihanna has her FENTY Empire. Kim has her award-winning SKIMS. Ye had Yeezy. But Taylor has an unbeatable catalog of publishing.
But Taylor isn’t just different from other Billionaires because of how she earned her money. She’s the Taylor we know and love because of how she spends it. Her rollercoaster Eras Tour is how she’s made much of her fortune. And she’s using it to give back in monumental degrees. From individual donations to investing in local infrastructure, Taylor is literally changing lives on a macro and micro scale. And teaching us what to expect from all billionaires in the process.
The Era’s Tour Bonuses — Talk About Workplace Benefits
First to make headlines were the Eras Tour crew bonuses. While some of us get rewarded with a pizza party or a $10 gift card to Starbucks, Taylor casually dropped $55 million in bonuses for her tour crew. The massive sum was paid out to everyone who makes the Eras Tour go around, from truck drivers to dancers and sound technicians.
In fairness, these bonuses are definitely well-deserved. Taylor’s shows are over three hours long. Imagine dancing for that long — because Swift certainly isn’t the one with the impressive moves — for hundreds of tour dates. Or remembering countless combinations of light cues to go with a setlist that changes daily. Yeah, they’re clocking in. And if my boss had millions to blow, I’d be expecting a comfortable bonus too. But $55 Million? That’s a testament to Swift’s generosity. It's like she's Oprah, but instead of cars, she's giving out life-changing amounts of cash. "You get a bonus! You get a bonus! Everybody gets a bonus!"
It’s similar to how Zendaya gave film equity to every member of the crew that worked on her controversial black-and-white drama, Malcolm & Marie. Filmed in a few days with a bare-bones crew during the peak of the pandemic, the film was Zendaya’s passion project with Sam Levinson, in which she starred alongside John David Washington. Though the film got mixed reviews, it captured the audience’s attention all the same. After all, it was Zendaya — and we’ll watch her in anything. So since the film sold to Netflix for a hefty sum, all the crew members got payouts from the deal on top of their salaries to reward their hard work.
Bonuses and equity payouts are common in many industries, but not entertainment. Even though it’s one of the most lucrative and recognizable American industries, most entertainers don’t make enough to survive. The SAG and WGA strikes last year were proof that there needs to be systemic change in the industry. LA County has even identified show businesses as risk factors for being unhoused — after all, how many stories do we hear of actors who were living in their cars before their big break? And for many, their big break never comes. For even more, they get hired on amazing gigs with giant performers … then go right back to the grind afterward. While individual actions from our favorite stars won’t fix everything, Zendaya and Taylor are providing models for how Hollywood should treat the people who make this town go round.
And in this economy, even a little bit could go a long way. Inflation and the cost of living are not a joke. Especially when, like with many creative careers, you often have to invest in lessons or equipment for your craft. With all this considered, the impact of Swirt’s donations can’t be overstated. Imagine getting a lump sum of cash for dancing to your favorite Taylor Swift tracks? Talk about a dream job.
The Economic Impact of Swift - Swiftonomics, if you will
Like Barbie and Beyonce last year, Swift is still on a tear to boost the economy of the cities she’s in just by traveling there — ad inspiring others to make the trek, too.
The Barbie movie proved that by marketing to women (instead of just making Marvel flops like Madame Web that aren’t really targeted to women at all), the entertainment industry can make giant profits. Barbie fever went beyond the theater. Thanks to a plethora of product collabs, the phenomenon rippled through retail.
Similarly, Beyonce’s Renaissance Tour tour generated an estimated $4.5 billion for the American economy. According to NPR, that’s almost as much as the entire 2008 Olympics earned for Beijing. People were taking money out of their 401ks to pay for Beyonce tickets and the glittery, silver-hues outfits to rock at her shows. Cities even started calling her effect the “Beyonce Bump.”
Swift has the same effect. She’s not just proving her generosity on a micro-scale for the people close to her, she’s having actual, tangible effects on the economy. It's like she's leaving a trail of dollar bills in her wake, and cities are scrambling to catch them like it's a country-pop, capitalist version of musical chairs.
The US Travel Association called it the Taylor Swift Impact after she generated over $5 Billion in just the first 5 months of the Eras Tour. But how does this work? It’s not like Taylor is printing more money at those shows, but it almost is. Her tour dates are pretty much economic steroid shots for local businesses. Hotels are booked solid, restaurants are packed, and let's not even get started on the surge in friendship bracelet supplies.
“Swifties averaged $1,300 of spending in local economies on travel, hotel stays, food, as well as merchandise and costumes,” say the US Travel Association. “That amount of spending is on par with the Super Bowl, but this time it happened on 53 different nights in 20 different locations over the course of five months.” That’s not to say anothing of her effect on the actual Super Bowl and the entire NFL season thanks to her ball-throwing boyfriend.
It's like she's created her own micro-economy, and everyone's invited to the party. And unlike some economic theories that rely on wealth trickling down (spoiler alert: it doesn't), Taylor's wealth is more like a t-shirt cannon or the confetti at her shows — showering everyone around.
Donations that actually do good
Taylor isn’t just stepping into cities and calling it a night. She’s also not just throwing pennies at problems - she's making significant contributions that are changing lives. And more importantly, she's using her platform to encourage her fans to do the same.
She kicked off her tour with quiet donations to food banks in Glendale, Ariz., and Las Vegas ahead of the Eras Tour. Once the tour was in full swing, she continued this practice. In Seattle, she donated to Food Lifeline, a local hunger relief organization. In Santa Clara, she showed some love to Second Harvest of Silicon Valley. And let's not forget about her $100,000 donation to the Hawkins County School Nutrition Program in Tennessee.
She’s been making similar donations overseas. Taylor Swift donated enough money to cover the food bills for an entire year across 11 food banks and & community pantries in Liverpool. Swift also covered 10,800 meals for Cardiff Foodbank and many more banks across the UK and EU. Her impact is so profound that her numbers are doing more to combat issues like hunger than the government.
Can billionaires actually be good?
One thing about me, I’m always ready and willing — knife and fork in hand — to eat the rich. Because fundamentally, can any billionaire really be good? In our late-stage capitalist horror story, the answer is usually no. Look how many of them are supporting the Trump campaign just to get some tax breaks.
But here's the thing - Taylor Swift might just be the exception that proves the rule. She's not perfect, sure. She still flies private jets and probably has a carbon footprint bigger than Bigfoot. But unlike most of the others in her tax bracket, she's not flaunting her wealth like it's a personality trait.
Take a look around. We've got billionaires trying to colonize Mars instead of, I don't know, helping people on Earth. In this context, Taylor's approach is more like Mackenzie Scott’s — Bezos’s ex-wife. She's not trying to escape to another planet - she's trying to make this one better.
And look, I'm not saying we should stop critiquing billionaires or the system that creates them. But she's just setting the bar for what we should expect from all billionaires. She's showing us that our collective power as fans can translate into real-world change. That our love for catchy choruses and bridge drops can somehow, improbably, lead to food banks getting funded and crew members getting life-changing bonuses.
So sorry to my neighbors who hear me belting “Cruel Summer” and “right where you left me” at the top of my lungs (and range). Just know it’s for the greater good.
Should Interns Be Paid?
What does an intern provide to a company and should they be paid for their work?
If you've ever searched for an internship, you know how rare it is to find one that's paid. Usually, the associated advertisements focus on how potential interns will benefit by working as part of the team at a top company, learning skills they'll use for the rest of their lives, and networking with notable people.
However, some question the legitimacy of the gains from unpaid internships. Are students getting enough out of their internships if their bosses just choose to use them as secretaries and coffee runners? And how do unpaid internships contribute to income inequality? Let's examine a few aspects to keep in mind when considering whether or not interns should be paid.
Unpaid internships tolerated in ultra-competitive industries
A person who is trying to get his or her foot in the door and break into the entertainment industry or another extremely competitive field may reason that unpaid internships are not only common but also expected. That individual might think, "If I can just learn how things work at X Company, I'll have something great to put on my resume, and I might even get a job out of the experience. Considering those advantages, I'll figure out a way to get by without pay."
There's also the problematic reality that if a potential intern is unwilling to work for no pay, he or she can feel certain that dozens or even hundreds of other hopefuls would surely work hard without getting paid. Then, there's the assumption that if a person doesn't seize the chance to grab an unpaid internship, he or she might be completely out of luck since internships are so scarce and people are always willing to work for free.
Legal specifications to keep in mind
The stereotypical intern is someone dashing around from dawn until dusk, eagerly making copies and filling empty coffee cups for superiors. Although that dedicated individual might be making a strong impression regarding personal work ethic, those types of activities don't transfer to become future job skills. Some companies have taken bold stances and chosen to pay their interns, recognizing that they are assets to the team.
However, there have been instances where interns fulfilled duties that ended up being integral to a project's success, and they didn't receive a dime for their efforts. Many people do not realize that unpaid internships can result in lawsuits related to the Fair Labor Standards Act. There were two prolific cases associated with interns at Gawker and Fox Searchlight Pictures. Both argued because their duties were so integral to operations, they deserved payment.
According to legal rulings, unpaid internships have to occur in a primarily educational environment that benefits the intern. Also, the employer cannot take advantage of an intern and make that person do things that would necessitate a paid staff member receiving income for the work.
Unpaid internships highlight income inequality
People have also argued strongly that unpaid internships are luxuries for the economically fortunate. That line of thought makes sense, especially considering that many internships occur during the summer. That's a time when people who are not financially stable can't even consider applying for internships because they have to use that coursework-free season to make money that'll sustain them through upcoming semesters.
It raises the question of whether employers might be unintentionally preventing ideal candidates from applying for an internship because an unpaid option isn't financially realistic. Employers who offer paid internships bring a welcome element of equal opportunity to the internship candidate pool.
What must happen to help interns who take unpaid internships?
Indeed, paying interns or making them work for free is a decision that's up to employers. If they choose the latter, they must break the stereotype and reward worthy interns by letting them do things that'll genuinely benefit them in their future careers.
Of course, it would be feasible to assign interesting activities based on a person's prior performance. If someone characteristically shows up late and displays an obviously bored attitude while interning at a company, he or she would arguably not be a prime candidate for exciting and demanding responsibilities. On the other hand, when an intern manages time well, is inquisitive, and otherwise meets or exceeds expectations, then the stage is set for bigger and greater things.
Also, employers need to consider that payment could be an incentive that helps them find the best, most highly motivated interns. If that happens, they might reduce hiring costs down the line because they can bring proven interns on board instead of having to dive blindly into the job market.
Hopefully, the influx of legal cases taken against companies that didn't pay interns for doing valuable work might inspire a change. Until then, it's up to interns to be assertive if they're continually only given menial duties during an internship. As long as they're performing well at a level that is at least as good as their peers, they can build a strong case that if payment is out of the question, they need to get educational ways to spend their time.
The true cost of college may be even more than you think
The cost of higher education has been steadily increasing over the past four decades and that's not changing
Universities and other advanced schools of learning seem to be raising their prices at an alarming rate. Higher education costs have ballooned over 538% since 1985. To put this in perspective, healthcare has increased more than 286% and the consumer price index has gone up 121%. That means education costs are over four times what they were thirty years ago.
No wonder people are complaining. But with these price increases come a greater quality and a better educational experience than what was to be had twenty or thirty years ago. Whether college is a better overall experience than before is individual and subjective.
However, campuses are making improvements. They are getting bigger, more diverse and more academically expansive. Let's take a look at some of the positive changes you will be getting for your extra money.
High tech coursework
There were computers and technology thirty years ago, but nothing like today. You can visit a lecture in person or watch from a distant location online. You can watch it at a later time which suits your schedule. Online classrooms foster better communication with students and teachers.
Entire projects can be done online without the need for paper products. Teaching can be done in different and more effective ways. Technology has offered better ways to read, write and compute. Business, trades and manufacturing have embraced technology and are ever changing. Universities offer exposure and application of these technologies to their coursework and future profession.
Better food service
On campus dining has gotten more elegant and healthier. There are better choices and fresher produce. Canned and fried foods aren't as prevalent as they once were. It's common to have a fully stocked salad bar at every meal. Universities cater to those with special dietary needs.
Culturally diverse cuisine can be enjoyed right on campus. Wider menu choices are a norm. You can still choose to be unhealthy, but you have many more options than before. Satellite cafeterias serve those on the outer edges of campus. Some are even open to and frequented by the public. Gone are the cliché tales of miserable dorm food. These improvements cost more money.
Upgraded housing
Many universities or surrounding areas offer student housing which is on or close to campus. You get quick access to classrooms, school facilities, and sporting events in just a short walk. It's so much more fun when you can enjoy college living with your peers and not have to drive all over to get to your classes. Facilities have improved and now offer a higher standard of living.
Living communally can mean increased safety. Students don't have to risk driving through traffic to get to classes. Students live among each other and not the general public. They can look out for each other and be better aware of unwelcome intruders.
Yes, these improvements are part of why costs have risen. But these upgrades are investments to ensure that present and future students will have a beautiful place where they love to live. Better dormitories, expanded libraries and refurbished athletic centers attract and retain students.
Increased diversity
Campuses offer a more diverse student body and faculty than before. Your college experience will be much richer with exposure to fellow students and academics from different cultural and racial backgrounds. Learning together with people who don't look like you or sound like you encourages cooperation, collaboration and innovation.
Research shows diversity in education produces higher academic achievement and promotes better relationships between different cultures. A diverse, well-educated public is better for business, international relations, and national security. Plus, it's fun getting to know different cultures and different experiences. You will inevitably become more worldly, more open-minded, and more sensitive to other cultures.
Better support services
Campuses now offer a wider range of support services. Students can get help with financial aid and student loans. Tutoring services for students challenged by their new coursework can be obtained through the schools. Counseling services, job placement assistance, even assistance with finding housing can be facilitated by the university. It's no longer uncommon for a campus to have its own health clinic or urgent care facility.
There are more people in our country than there were thirty years ago. It stands to reason that with more people come more students and a greater need for higher education. With this demand comes an increase in the need to renovate and expand academic facilities and programs.
This is always going to result in increased costs. The cost of college is inflated more than it necessarily needs to be. However, the increase in and of itself is to be expected with time. If you are old enough to have children attending college, you will notice that their college experience will be much more diverse and multi-faceted. So is that worth the increased costs?
Whether you agree or disagree doesn't mean you are going to like shelling out all that money every year, or that news of an increase is going to make you cheer for better quality. They say you get what you pay for. Do you think college is worth the money? Let us know in the comments!
Is Affordable Education And Health Care Even possible?
Affordable health care and education is beginning to feel more and more like an unattainable luxury.
There's no denying that business owners work hard for the money that they make. However, as more money is funneled into the pockets of the 1%, it means there is less available for health care and education assistance. Rather than improving the country by ensuring accessible health care and education for all, business owners are purchasing boats, second (or third) homes and luxury cars.
If each business made a small shift, they could still profit without cheating the American taxpayer out of affordable health care and education. Let's take a look at a few ideas business owners could implement to improve their profit margins without taking tax dollars.
Cut out Waste
Whether we're talking about wasted productivity or wasted products, many companies aren't operating as lean and efficiently as they could be. They waste time, money and other resources putting too many employees on the schedule or throwing out products that weren't properly assembled or may have been past their expiration date. Unfortunately, any kind of waste can hurt a business's profitability.
If more businesses would adopt a leaner business model, they can eliminate this waste and ensure they're not throwing money right down the toilet. By only scheduling employees when they're actually needed, ensuring they're meeting the appropriate demand requirements, and not wasting so much product, business owners can make enough profit that they won't need to swindle taxpayers out of their cash.
Focus on Gaining Repeat Customers
Acquiring new customers is expensive for any business. Because companies need to go through the entire process of attracting new leads and nurturing them into clients, they need a larger marketing budget. However, if they put their focus on getting past customers to purchase again, they could cut their marketing spending and increase revenue at the same time.
Repeat customers mean that companies get more return for their initial investment. Unfortunately, many companies only look at landing that first sale and do very little to encourage buyers to come back for more. If they instead focused on building strong communities that continuously purchase from them, they could bring in more business and leave tax money for education and healthcare.
Reduce Indirect Spending
When we think about spending as a company, we usually think about direct spending, or products and services that go directly into making the products the company sells. These raw materials and subcontracted work contracts are extremely important, but indirect spending can cause a company to overspend.
Reducing indirect spending, or spending on products and services that don't contribute to the products being manufactured, can result in savings of more than 25% for a company. If companies consider purchasing cheaper items or just begin tracking their spending, they can find additional costs to eliminate to put more money in the pockets of their employees and owners.
Improve Pricing Strategies
While consumers hate to see price increases on the products or services they love, companies need to be smarter about the way they're pricing their offerings. If they're not leaving enough room for a sustainable profit margin, owners are likely to get greedy and start looking for profit opportunities elsewhere.
Companies can improve their pricing strategies a couple of ways. First, if they're not charging enough, they can restructure their price scale to reflect the boost they need. On the other hand, if they're simply charging too much, they can reduce prices to improve demand and sell more products. Companies may also want to cut out products or services that are expensive to produce but do not bring in a particularly high return.
Unfortunately, it isn't likely that companies are going to leave tax money for education and health care. Because many business owners are only looking to put more money in their own pockets, we can expect to still see the 1% raking in cash while many of us continue to struggle to pay for basic needs.
Offering affordable health care and education to Americans doesn't need to become a difficult process. If we can rearrange some of the tax money that individuals are already paying, we should be able to make health care and education much more affordable. However, it would take serious restructuring to our entire system before we can see change.