Beyond that, she recently announced her third album, HIT ME HARD AND SOFT, to be released May 17, 2024. She spent the days leading up to the announcement building excitement by adding all of her Instagram followers to her “Close Friends” list. Eilish had the most Instagram followers in 48 hours…with her count increasing by 7 million followers total.
While her debut album, when we all fall asleep…where do we go?, was a chart-topper in its own right, it landed Billie every GRAMMY it was nominated for at the ripe age of 18…Eilish has solidified herself as one of the most sought-after and revered popstars in the world.
Eilish recently caught media attention for quietly revealing her sexuality. In an interview with Variety, she states that she’s always liked girls…and assumed people always knew that. In a viral snippet from her new song, LUNCH, she details a love affair with a girl.
But people don’t only adore Billie for her catchy tracks that consistently top the charts. It’s not just her songwriting ability and unique vocals that keep us hooked. People love her because she’s unafraid to speak her mind.
Whether it be complaining about too many influencers being at an awards show, or calling out other artists for using unsustainable practices…Billie does not hold back.
Billie Eilish On Sustainability
Eilish home
rethinkingthefuture.com
The Eilish home is iconic for many reasons: it’s where Billie and Finneas recorded her debut album, countless other songs, and EPs, in an effort to conserve water there’s no grass, and the roof is covered in solar panels. And being environmentally conscious extends beyond the four walls of their home.
When the hottest young talent is discovered at such an early age like Eilish, record labels are chomping at the bit to sign them. It’s like when a D1 athlete is ready to commit to college…you have your pick.
But what Eilish and her mom, Maggie Baird, were looking for wasn’t about money or label-perks…they were seeking a solid sustainability program. And while that may seem like standard practice, most labels didn’t bring up environmental policies during these meetings at all.
After signing to The Darkroom via Interscope Records, the struggle didn’t stop there. Billie Eilish and her family have been consistent contributors to the fight against climate change.
Maggie Baird has since started Support + Feed, which focuses on the climate crisis and food insecurity. Support + Feed helped Eilish’s 2022 Happier Than Ever tour save 8.8 million gallons of water through plant-based meal service for the artist and crew members.
During Billie’s 2023 Lollapalooza performance, she aided the launch and funding of REVERB’s Music Decarbonization Project – which guaranteed all battery systems used during her set were solar powered. The MCD’s overall mission is to lower – and eventually eliminate –the music industry’s carbon emissions.
But more recently, Billie Eilish called out other artists for releasing multiple versions of vinyls in order to boost vinyl sales. In an interview with Billboard, she says,
“We live in this day and age where, for some reason, it’s very important to some artists to make all sorts of different vinyl and packaging … which ups the sales and ups the numbers and gets them more money and gets them more…”
Artists convince fans to buy different versions of their albums by offering exclusive features on each vinyl. Take Taylor Swift, for example, who released five separate vinyl versions of Midnights, each with a different deluxe “Vault” track.
While Billie may not have been trying to shade one artist in particular, the point is that she’s fed up. After being the rare artist in the industry who go out of their way to remain environmentally conscious, Eilish sets the bar high.
How Eilish’s New Album Is Sustainable
Billie for "Hit Me Hard and Soft"
William Drumm
Social media users were quick to claim Eilish was hypocritical by announcing that HIT ME HARD AND SOFT will have eight vinyl variations. However, each vinyl is made from recycled materials – either 100% recycled black vinyl or BioVinyl, which replaces petroleum used during manufacturing with recycled cooking oil.
This just illustrates that Eilish wasn’t directing criticism towards other artists for using vinyl variants to gain album sales…but she does think there are better ways to do it that benefit the environment without hurting their sales.
Oh yeah....I AM Black
I was 24 when Trayvon's young life was taken from him. I didn't grasp the magnitude of the situation when it happened. Not because I didn't have sympathy for a life being lost, but because I didn't understand why so much emphasis was put on race. To me, Zimmerman was just another trigger happy hick with emotional issues. Plus, I had grown weary of my people automatically dubbing something as racist when the offender wasn't a minority. I wasn't that naive that I believed racism didn't still exist. I also didn't think that it would still be so obvious in 2012. I, too, rocked gently to sleep by the lullaby "Yes, We Can!" As more and more cases like Trayvon dominated the media, I started to run out of excuses as to why these killings weren't an offshoot of racist behavior.
I could understand one or two every few years, but it was almost everyday I was hearing that a brother without any weapon was killed by a cop. I couldn't say that it was specific to one area either. These killings were happening in different parts of the country. Now at 30, I'm more aware that the scales of justice rarely tip in the favor of people who share the same skin color as myself. That coded language used to describe people of color is no longer encrypted. I find this sort of tension in my body whenever I'm in the presence of law enforcement even though I'm not doing anything illegal. I think about my contrasting mind state from the time when Trayvon was killed compared to now, and I ask myself "Why was I so disconnected from my blackness?"
At a certain age, I felt that being thought of as a Black person first and foremost was very limiting. The fact that I was black was obvious, but I did not feel it needed to be my primary identity. In my mind, I felt being connected to my blackness meant that I went around introducing myself like "Hi, I'm Dwayne! I'm Black! A pleasure to meet you!" My family is Black and we lived in a Black neighborhood. I enjoyed "Black" things like Hip-Hop music, soul food, and basketball. I had Black teachers all the way up until high school. In elementary school, they made us read poems by Langston Hughes and books by Lorraine Hansberry. During Black History Month, the students put on performances for the whole school. My "Black Card" had been validated a long time ago in mine eyes.
Fast Forward to Cardinal Spellman High School and suddenly I'm exposed to different cultures on a broader level. I'd been around black people my whole life, so I became fascinated with the idea of interacting with students from other ethnicities. I developed friendships and relationships with people from other races that I've maintained to this day. I still managed to fit in with the black students to an extent because I was the designated rapper, but not as much as I would've liked. Our common interests weren't in abundance. They were into the latest Jordans, 106 & Park, and going to the movies at Bay Plaza. I was into The Simpsons, Linkin Park, and perfecting the concept of being the Emo kid from the hood. I wasn't a jock, a troublemaker, class clown, or a Straight-A student. I was just Dwayne, an individual, not just another Black kid.
Unbeknown to me, I've experienced racism and racial profiling as an adult on various occasions. I say "unbeknown" because at the time I didn't think of it as such. I've been stopped by a police officer, frisked, and asked if I was on probation or parole. I remember visiting a friend who lived in a predominantly white neighborhood. I was stopped by a patrol car because according to them, one of the residents said there was a man in a hoodie that looked "suspicious" (There goes that word, again). I would visit my white friends and have dinner with their families. They were warm, inviting, and treated me like one of their children. Later, I would discover that they would use racial slurs towards Black people in casual conversation among each other. These slurs weren't directed towards me in particular, but the "bad ones." I was one of the "good ones."
I didn't get what made me so "different" in their eyes. Was it because I had gone to parochial school for a great portion of my upbringing? Was it because I was great at articulating myself? Was it the fact that I could speak Italian? I felt I was privileged being able to be in places that a lot of black people weren't. To me, I felt I had transcended race and I was being judged by the content of my character not the color of my skin. I was Dr. King's dream personified. I had encountered people who loved Black culture, but for some reason didn't love Black people the same way. I went from feeling like a king to a jester.
There will never be a time in this country when race and color won't be a factor. It's a sad reality that we don't want to embrace, but an honest one nonetheless. As a youth, I held firmly to this concept of being an individual first and a skin color second. I was conditioned to think that the darkness of your skin was not a restriction on your ability to succeed. Though that may not have been one hundred percent the case for me, it does not mean that it hasn't the case for others. Trayvon Martin would've turned 23 February third of this year. Racial profiling and devilish acts are reasons why he wasn't here to celebrate it. His story is another reminder of America's continuous misunderstanding and mistreatment of its people of color.
I no longer feel that being recognized as an African American man first is an attempt at marginalization. I cherish my blackness more than I've ever had before. I'm still an individual, but I am an individual that shares the plight of others who look just like me. We are far removed from slavery and Jim Crow in regards to time. However, the lingering effects are hovering over our nation like one big divisive black cloud. My experiences have led me to a sobering revelation. That revelation is that you may forget what you undoubtedly are, but there will be people and situations for better or worse that will remind you.
