Beyond that, she recently announced her third album, HIT ME HARD AND SOFT, to be released May 17, 2024. She spent the days leading up to the announcement building excitement by adding all of her Instagram followers to her “Close Friends” list. Eilish had the most Instagram followers in 48 hours…with her count increasing by 7 million followers total.
While her debut album, when we all fall asleep…where do we go?, was a chart-topper in its own right, it landed Billie every GRAMMY it was nominated for at the ripe age of 18…Eilish has solidified herself as one of the most revered and sought-after popstars in the world.
Eilish recently caught media attention for quietly revealing her sexuality. In an interview with Variety, she states that she’s always liked girls…and assumed people always knew that. In a viral snippet from her new song, LUNCH, she details a love affair with a girl.
But people don’t only adore Billie for her catchy tracks that consistently top the charts. It’s not just her songwriting ability and unique vocals that keep us hooked. People love her because she’s unafraid to speak her mind.
Whether it be complaining about too many influencers being at an awards show, or calling out other artists for using unsustainable practices…Billie does not hold back.
Billie Eilish On Sustainability
Eilish home
rethinkingthefuture.com
The Eilish home is iconic for many reasons: it’s where Billie and Finneas recorded her debut album, countless other songs, and EPs, in an effort to conserve water there’s no grass, and the roof is covered in solar panels. And being environmentally conscious extends beyond the four walls of their home.
When the hottest young talent is discovered at such an early age like Eilish, record labels are chomping at the bit to sign them. It’s like when a D1 athlete is ready to commit to college…you have your pick.
But what Eilish and her mom, Maggie Baird, were looking for wasn’t about money or label-perks…they were seeking a solid sustainability program. And while that may seem like standard practice, most labels didn’t bring up environmental policies during these meetings at all.
After signing to The Darkroom via Interscope Records, the struggle didn’t stop there. Billie Eilish and her family have been consistent contributors to the fight against climate change.
Maggie Baird has since started Support + Feed, which focuses on the climate crisis and food insecurity. Support + Feed helped Eilish’s 2022 Happier Than Ever tour save 8.8 million gallons of water through plant-based meal service for the artist and crew members.
During Billie’s 2023 Lollapalooza performance, she aided the launch and funding of REVERB’s Music Decarbonization Project – which guaranteed all battery systems used during her set were solar powered. The MCD’s overall mission is to lower – and eventually eliminate –the music industry’s carbon emissions.
But more recently, Billie Eilish called out other artists for releasing multiple versions of vinyls in order to boost vinyl sales. In an interview with Billboard, she says,
“We live in this day and age where, for some reason, it’s very important to some artists to make all sorts of different vinyl and packaging … which ups the sales and ups the numbers and gets them more money and gets them more…”
Artists convince fans to buy different versions of their albums by offering exclusive features on each vinyl. Take Taylor Swift, for example, who released five separate vinyl versions of Midnights, each with a different deluxe “Vault” track.
While Billie may not have been trying to shade one artist in particular, the point is that she’s fed up. After being the rare artist in the industry who go out of their way to remain environmentally conscious, Eilish sets the bar high.
How Eilish’s New Album Is Sustainable
Billie for "Hit Me Hard and Soft"
William Drumm
Social media users were quick to claim Eilish was hypocritical by announcing that HIT ME HARD AND SOFT will have eight vinyl variations. However, each vinyl is made from recycled materials – either 100% recycled black vinyl or BioVinyl, which replaces petroleum used during manufacturing with recycled cooking oil.
This just illustrates that Eilish wasn’t directing criticism towards other artists for using vinyl variants to gain album sales…but she does think there are better ways to do it that benefit the environment without hurting their sales.
Why Politics Feel Personal in 2020
A dozen political issues, a dozen debates that we seem trapped in, condemned to repeat. It's been four decades since Roe v. Wade, and women's access to abortion seems as fragile as ever. Since the Sandy Hook massacre, there have been 2,402 mass shootings in the United States, and yet we don't feel any closer to passing common sense gun legislation than we were eight years ago. The American federal government has come to a complete standstill, but the poison runs deeper than that; at every level of human existence—political, cultural, artistic—we have lost the ability to meaningfully alter the status quo. We have the same arguments that we did eight years ago, we listen to the same types of music, and all the movies are sequels or franchises or reboots. We are a stopped culture.
It's a concept cultural theorist Mark Fisher referred to as the "slow cancellation of the future," part of his broader theory of Capitalist Realism—the notion that, as neoliberal hegemony continues, the people living under it will increasingly lose the ability to imagine a future different from the present. A mood has settled over America, a sense that things simply are the way they are. Massacres are common, police brutality happens regularly, abortion is difficult and precarious, healthcare costs are insane, and the government has no power (or will) to stop any of it from happening. The whole world is telling us, consciously or not, that nothing can be done. So what does all this have to do with the modern phenomenon recognized as "grievance politics?"
Simple. When we feel our politics have lost the ability to affect our lives, the only issues that seem to matter are personal ones.
If society is stuck, if we lack the power to change it and make it the way we want it to be, the only thing we can do is own each other—on Twitter, on stage, or in the voting booth. No politician can pass any legislation, but if the right ones win then the people on the other side will get upset. In turn, you might feel good for a little while, and maybe even convince yourself that your interests are being represented even though they're not. In modern mainstream political discourse every issue is disguised by one question: Who is "triggering" who? The whole world is telling you that nothing will be done about mass shootings or police violence or rape culture, but you can own the "Bernie Bros," and feel like you're owning all of the people in your life that you don't like.
AP
That's how we got Trump. Whether or not they'll admit it, very few people really believed, in the logical parts of their minds, that Trump was ever gonna build his stupid wall. How could he? That would involve something happening, and nothing ever happens. The MAGA crowd, in a real sense, have as little power to bring about their ideal world as we do (thank god), because they can't stop us from agitating about inequality or gun control or kneeling for the national anthem. But when Donald Trump wins, college kids cry. And triggering the libs is as close as they can get to a victory.
If there's one good thing about the COVID-19 pandemic that is gripping the nation, it's this: We can no longer deny that our politics have a very real, very material impact on our lives. However, and this is important to stress: Politics is the ongoing debate over who and what gets to thrive and survive, and it is always personal. The pandemic has brought it home to the most privileged and insulated among us, but if you are vulnerable, if you are poor, if you are a racial or sexual minority, if you are a victim of gun violence or assault or our rapacious healthcare system, you have felt the effect of our politics in your life every single day. It's more important than the feeling it gives you, and it's more important than who's triggering who, and that's going to become more and more clear as we continue to suffer the consequences of a civil infrastructure that has spent the past forty years being ransacked.
Mainstream politics has always operated under the delusion that nothing was ever going to really happen. It would threaten to happen, it would almost happen, but it never actually would. Well, something has happened. Maybe now something can be done about it.
Probably not, though.