Beyond that, she recently announced her third album, HIT ME HARD AND SOFT, to be released May 17, 2024. She spent the days leading up to the announcement building excitement by adding all of her Instagram followers to her “Close Friends” list. Eilish had the most Instagram followers in 48 hours…with her count increasing by 7 million followers total.
While her debut album, when we all fall asleep…where do we go?, was a chart-topper in its own right, it landed Billie every GRAMMY it was nominated for at the ripe age of 18…Eilish has solidified herself as one of the most revered and sought-after popstars in the world.
Eilish recently caught media attention for quietly revealing her sexuality. In an interview with Variety, she states that she’s always liked girls…and assumed people always knew that. In a viral snippet from her new song, LUNCH, she details a love affair with a girl.
But people don’t only adore Billie for her catchy tracks that consistently top the charts. It’s not just her songwriting ability and unique vocals that keep us hooked. People love her because she’s unafraid to speak her mind.
Whether it be complaining about too many influencers being at an awards show, or calling out other artists for using unsustainable practices…Billie does not hold back.
Billie Eilish On Sustainability
Eilish home
rethinkingthefuture.com
The Eilish home is iconic for many reasons: it’s where Billie and Finneas recorded her debut album, countless other songs, and EPs, in an effort to conserve water there’s no grass, and the roof is covered in solar panels. And being environmentally conscious extends beyond the four walls of their home.
When the hottest young talent is discovered at such an early age like Eilish, record labels are chomping at the bit to sign them. It’s like when a D1 athlete is ready to commit to college…you have your pick.
But what Eilish and her mom, Maggie Baird, were looking for wasn’t about money or label-perks…they were seeking a solid sustainability program. And while that may seem like standard practice, most labels didn’t bring up environmental policies during these meetings at all.
After signing to The Darkroom via Interscope Records, the struggle didn’t stop there. Billie Eilish and her family have been consistent contributors to the fight against climate change.
Maggie Baird has since started Support + Feed, which focuses on the climate crisis and food insecurity. Support + Feed helped Eilish’s 2022 Happier Than Ever tour save 8.8 million gallons of water through plant-based meal service for the artist and crew members.
During Billie’s 2023 Lollapalooza performance, she aided the launch and funding of REVERB’s Music Decarbonization Project – which guaranteed all battery systems used during her set were solar powered. The MCD’s overall mission is to lower – and eventually eliminate –the music industry’s carbon emissions.
But more recently, Billie Eilish called out other artists for releasing multiple versions of vinyls in order to boost vinyl sales. In an interview with Billboard, she says,
“We live in this day and age where, for some reason, it’s very important to some artists to make all sorts of different vinyl and packaging … which ups the sales and ups the numbers and gets them more money and gets them more…”
Artists convince fans to buy different versions of their albums by offering exclusive features on each vinyl. Take Taylor Swift, for example, who released five separate vinyl versions of Midnights, each with a different deluxe “Vault” track.
While Billie may not have been trying to shade one artist in particular, the point is that she’s fed up. After being the rare artist in the industry who go out of their way to remain environmentally conscious, Eilish sets the bar high.
How Eilish’s New Album Is Sustainable
Billie for "Hit Me Hard and Soft"
William Drumm
Social media users were quick to claim Eilish was hypocritical by announcing that HIT ME HARD AND SOFT will have eight vinyl variations. However, each vinyl is made from recycled materials – either 100% recycled black vinyl or BioVinyl, which replaces petroleum used during manufacturing with recycled cooking oil.
This just illustrates that Eilish wasn’t directing criticism towards other artists for using vinyl variants to gain album sales…but she does think there are better ways to do it that benefit the environment without hurting their sales.
4 Easy Ways to Make Fighting Climate Change a Part of Your Holiday Traditions
Most of us aren't interested in that option, so how do we balance all the positivity of the holidays against the shocking environmental impact they bring? There's a number of methods you can add to your holiday traditions to help minimize your carbon footprint. Hopefully some of these options will fit into your holiday plans and reduce any stress about your carbon footprint.
Travel Less or Travel Better
Whether you're celebrating Thanksgiving, Christmas, New Year's, or Hanukkah, travel is likely the biggest factor contributing to your carbon footprint, but there are a lot of ways you can minimize your impact. Obviously the best way to cut down is to stay local for some or all of the holidays. Many young people prefer to celebrate "Friendsgiving" in their transplant cities and set aside time for video calls with family, rather than trekking back to their hometowns. And if you just don't like your family, pointing to environmental concerns is a perfectly legitimate excuse.
If that's not an option for you—or if you really love your family for whatever reason—choosing buses and trains over cars and planes is always a plus, and selecting a location that is convenient to the greatest number of attendees can make a huge difference. And if you're thinking of traveling to New York City for the Christmas tree lighting or the New Year's Eve ball drop, don't. They're awful.
Get Cozy
Winter heating is hugely wasteful. Any time you see icicles hanging off the side of a house or building, that's a clear sign of heat seeping out into the world. Insulation can go a long way to cutting down on both waste and costs, and signing up with an alternative energy provider like Green Mountain Energy can do a lot to minimize your impact, but there are other strategies that can help you do more while getting you into the holiday spirit, all of which can be summed up with two beautiful words: Get cozy.
Bundle up in your warmest sweater and a pair of thick socks. Share a blanket and some cocoa on the couch with your loved ones. Keep each other warm in one cozy room, rather than heating the whole house. A space heater can be a great way to cut down on your emissions and encourage your whole family to get a little closer.
Get Creative with Your Gifts
Green and eco-friendly gifts are a nice idea and can be really great if they're taking the place of a more wasteful purchase, but there is no ethical consumption under capitalism, and the waste that goes into the manufacture, shipping, and packaging of green-branded goods generally outweighs their benefits.
The greenest option is probably the one you haven't gotten away with since you were ten. A book of coupons for chores and favors doesn't cost you or the environment anything. But if you lack the courage to try pulling off a scam like that, there are some pricier experience-gifts that are a lot more eco-friendly—and a lot more memorable—than an solar-powered phone charger or a pair of pants made from bamboo. A gift card to a farm-to-table restaurant, a voucher for a massage, or just a donation to the Human Fund (or, you know, a real charity) are all great options that don't require wasteful wrapping. Alternatively, if you can make a gift yourself, you'll be a real hero.
Cut Down on Your Meat and Dairy
Okay, this is a big one. After travel, the food that we eat—and the food we throw away—are responsible for the largest portion of our carbon output. Meat is generally the biggest contributor, but red meat is particularly bad. So if you usually have a ham or a roast beside your turkey, cutting that out is a good move. And if you can cut out the turkey itself—or even just choose a smaller turkey—that's even better.
There are obviously other factors to consider, like the distance your food has to travel, and the amount of water that goes into its production, but you may not want to get your PhD before your next meal, in which case, cutting out meat is a simple and effective way to drastically reduce your carbon footprint. Meatless Mondays are an easy step that more people are taking these days, but if you're really concerned about your impact this holiday season, you can offset the added emissions from travel by cutting out meat for a few days, a week, or a month at a time.
If we made that kind of practice a part of our holiday traditions—cutting out meats for some portion of December—we could go a long way toward pairing back holiday emissions. With recent advances in meat alternatives from Beyond Meat and Impossible Foods, you might find the change easier than you would think. And if enough of us pick up the habit, the agricultural industry will have no choice but to shift toward more sustainable foods.