Billie Eilish is perhaps the most talented artist of our generation…and I don’t throw that around lightly. At only 13, Eilish wrote “Ocean Eyes” alongside her brother Finneas and launched her prolific career. And at the fair age of 22, Eilish has 24 GRAMMY Award nominations and nine wins, two Oscars, two Golden Globes, and countless other accolades.
Beyond that, she recently announced her third album, HIT ME HARD AND SOFT, to be released May 17, 2024. She spent the days leading up to the announcement building excitement by adding all of her Instagram followers to her “Close Friends” list. Eilish had the most Instagram followers in 48 hours…with her count increasing by 7 million followers total.
While her debut album, when we all fall asleep…where do we go?, was a chart-topper in its own right, it landed Billie every GRAMMY it was nominated for at the ripe age of 18…Eilish has solidified herself as one of the most revered and sought-after popstars in the world.
Eilish recently caught media attention for quietly revealing her sexuality. In an interview with Variety, she states that she’s always liked girls…and assumed people always knew that. In a viral snippet from her new song, LUNCH, she details a love affair with a girl.
But people don’t only adore Billie for her catchy tracks that consistently top the charts. It’s not just her songwriting ability and unique vocals that keep us hooked. People love her because she’s unafraid to speak her mind.
Whether it be complaining about too many influencers being at an awards show, or calling out other artists for using unsustainable practices…Billie does not hold back.
Billie Eilish On Sustainability
Eilish home
rethinkingthefuture.com
The Eilish home is iconic for many reasons: it’s where Billie and Finneas recorded her debut album, countless other songs, and EPs, in an effort to conserve water there’s no grass, and the roof is covered in solar panels. And being environmentally conscious extends beyond the four walls of their home.
When the hottest young talent is discovered at such an early age like Eilish, record labels are chomping at the bit to sign them. It’s like when a D1 athlete is ready to commit to college…you have your pick.
But what Eilish and her mom, Maggie Baird, were looking for wasn’t about money or label-perks…they were seeking a solid sustainability program. And while that may seem like standard practice, most labels didn’t bring up environmental policies during these meetings at all.
After signing to The Darkroom via Interscope Records, the struggle didn’t stop there. Billie Eilish and her family have been consistent contributors to the fight against climate change.
Maggie Baird has since started Support + Feed, which focuses on the climate crisis and food insecurity. Support + Feed helped Eilish’s 2022 Happier Than Ever tour save 8.8 million gallons of water through plant-based meal service for the artist and crew members.
During Billie’s 2023 Lollapalooza performance, she aided the launch and funding of REVERB’s Music Decarbonization Project – which guaranteed all battery systems used during her set were solar powered. The MCD’s overall mission is to lower – and eventually eliminate –the music industry’s carbon emissions.
But more recently, Billie Eilish called out other artists for releasing multiple versions of vinyls in order to boost vinyl sales. In an interview with Billboard, she says,
“We live in this day and age where, for some reason, it’s very important to some artists to make all sorts of different vinyl and packaging … which ups the sales and ups the numbers and gets them more money and gets them more…”
Artists convince fans to buy different versions of their albums by offering exclusive features on each vinyl. Take Taylor Swift, for example, who released five separate vinyl versions of Midnights, each with a different deluxe “Vault” track.
While Billie may not have been trying to shade one artist in particular, the point is that she’s fed up. After being the rare artist in the industry who go out of their way to remain environmentally conscious, Eilish sets the bar high.
How Eilish’s New Album Is Sustainable
Billie for "Hit Me Hard and Soft"
William Drumm
Social media users were quick to claim Eilish was hypocritical by announcing that HIT ME HARD AND SOFT will have eight vinyl variations. However, each vinyl is made from recycled materials – either 100% recycled black vinyl or BioVinyl, which replaces petroleum used during manufacturing with recycled cooking oil.
This just illustrates that Eilish wasn’t directing criticism towards other artists for using vinyl variants to gain album sales…but she does think there are better ways to do it that benefit the environment without hurting their sales.
Here's Why You Should Ditch Single-Use Plastic Straws
Help save the planet and switch to reusuable straws!
Raise your hand if you order an iced coffee almost every day, maybe even twice a day, single-use plastic straw in tow. Those iced coffees, cocktails, soft drinks, smoothies, even those oh-so-good for you green juices are filling the oceans up with enough single-use plastic to form a new continent. A pile of garbage four times the size of California now sits in the middle of the Pacific Ocean.
By 2050 there may be more plastic in the ocean than fish. Single-use plastic straws are largely to blame, as they can't really be recycled. Even the disposable straws that claim to be recyclable are failing to live up to their promise. The truth is that plastic straws are too light weight to make it through mechanical recycling sorters. If they manage to make it to the recycling plant at all. Plastic straws are so light weight they're often blown out of recycling bins and ending up in the trash instead. The next stop is a landfill or the ocean.
500 million single-use plastic straws are used by Americans alone every single day! It's estimated that a truck full of plastic is dumped into the Pacific Ocean every minute. It isn't just the oceans that are in danger either. That to-go drink that took you 10 minutes to gulp down can potentially linger in the environment for over 2,000 years. Most plastic isn't biodegradable. It continues to break down until it's a microscopic size. Alarming amounts of marine life are confusing the microplastic for food. 71% of seabirds and 30% of turtles are found with plastic in their stomachs. Once plastic is ingested the oceans wildlife has a 50% mortality rate.
Pollution caused by single-use plastic Green Peace
In the midst of all this bad news, the good news is that it's easy for you to make a difference. Next time you order your favorite drink, just say no to a plastic straw! While you might think that you alone can't save the planet, you can probably save a few sea turtles. By ditching plastic straws, you can help lower the amount of plastic building up in the oceans. The average American throws away 185 pounds of plastic every year. 50% of it was only used once.
Facing recent public pressure, major companies have also decided to ditch plastic straws. Last month Starbucks announced it would eliminate single-use plastic straws globally by 2020. What will your favorite iced drink be using instead? Strawless lids and alternative-material straws. McDonalds and Evian have even announced plans to make a dent in their plastic consumption by 2025.
If you're ready to replace your single-use plastic straws for a more eco-conscious alternative here's a great option. Keep one in your purse, a few at home, gift them to all your coworkers! Spread the word. Every effort counts.
Reusable Straws:
Metal reusable strawsAoocan
Aoocan Extra Long 10.5" Drinking Metal Straws: $8
According to numerous headlines this is likely to be the year that single-use plastic straws get kicked to the curb. Tom Brady has even jumped in on the eco conscious efforts. Aside from Starbucks and McDonalds, Seaworld, Royal Carribean, and Ikea are all removing plastic straws from their parks. Alaska Airlines is getting rid of both plastic straws and stirrers on their flights. To help spread the word you can join the #stopsucking campaign on Instagram by tagging a picture of yourself using your reusable straw.
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