Billie Eilish is perhaps the most talented artist of our generation…and I don’t throw that around lightly. At only 13, Eilish wrote “Ocean Eyes” alongside her brother Finneas and launched her prolific career. And at the fair age of 22, Eilish has 24 GRAMMY Award nominations and nine wins, two Oscars, two Golden Globes, and countless other accolades.
Beyond that, she recently announced her third album, HIT ME HARD AND SOFT, to be released May 17, 2024. She spent the days leading up to the announcement building excitement by adding all of her Instagram followers to her “Close Friends” list. Eilish had the most Instagram followers in 48 hours…with her count increasing by 7 million followers total.
While her debut album, when we all fall asleep…where do we go?, was a chart-topper in its own right, it landed Billie every GRAMMY it was nominated for at the ripe age of 18…Eilish has solidified herself as one of the most revered and sought-after popstars in the world.
Eilish recently caught media attention for quietly revealing her sexuality. In an interview with Variety, she states that she’s always liked girls…and assumed people always knew that. In a viral snippet from her new song, LUNCH, she details a love affair with a girl.
But people don’t only adore Billie for her catchy tracks that consistently top the charts. It’s not just her songwriting ability and unique vocals that keep us hooked. People love her because she’s unafraid to speak her mind.
Whether it be complaining about too many influencers being at an awards show, or calling out other artists for using unsustainable practices…Billie does not hold back.
Billie Eilish On Sustainability
Eilish home
rethinkingthefuture.com
The Eilish home is iconic for many reasons: it’s where Billie and Finneas recorded her debut album, countless other songs, and EPs, in an effort to conserve water there’s no grass, and the roof is covered in solar panels. And being environmentally conscious extends beyond the four walls of their home.
When the hottest young talent is discovered at such an early age like Eilish, record labels are chomping at the bit to sign them. It’s like when a D1 athlete is ready to commit to college…you have your pick.
But what Eilish and her mom, Maggie Baird, were looking for wasn’t about money or label-perks…they were seeking a solid sustainability program. And while that may seem like standard practice, most labels didn’t bring up environmental policies during these meetings at all.
After signing to The Darkroom via Interscope Records, the struggle didn’t stop there. Billie Eilish and her family have been consistent contributors to the fight against climate change.
Maggie Baird has since started Support + Feed, which focuses on the climate crisis and food insecurity. Support + Feed helped Eilish’s 2022 Happier Than Ever tour save 8.8 million gallons of water through plant-based meal service for the artist and crew members.
During Billie’s 2023 Lollapalooza performance, she aided the launch and funding of REVERB’s Music Decarbonization Project – which guaranteed all battery systems used during her set were solar powered. The MCD’s overall mission is to lower – and eventually eliminate –the music industry’s carbon emissions.
But more recently, Billie Eilish called out other artists for releasing multiple versions of vinyls in order to boost vinyl sales. In an interview with Billboard, she says,
“We live in this day and age where, for some reason, it’s very important to some artists to make all sorts of different vinyl and packaging … which ups the sales and ups the numbers and gets them more money and gets them more…”
Artists convince fans to buy different versions of their albums by offering exclusive features on each vinyl. Take Taylor Swift, for example, who released five separate vinyl versions of Midnights, each with a different deluxe “Vault” track.
While Billie may not have been trying to shade one artist in particular, the point is that she’s fed up. After being the rare artist in the industry who go out of their way to remain environmentally conscious, Eilish sets the bar high.
How Eilish’s New Album Is Sustainable
Billie for "Hit Me Hard and Soft"
William Drumm
Social media users were quick to claim Eilish was hypocritical by announcing that HIT ME HARD AND SOFT will have eight vinyl variations. However, each vinyl is made from recycled materials – either 100% recycled black vinyl or BioVinyl, which replaces petroleum used during manufacturing with recycled cooking oil.
This just illustrates that Eilish wasn’t directing criticism towards other artists for using vinyl variants to gain album sales…but she does think there are better ways to do it that benefit the environment without hurting their sales.
What happens when the earth's water well runs dry?
We may forget that water is not an infinite source on the planet so what happens when we run out?
While seventy percent of the Earth is covered in water, only about two percent of it is drinkable. On top of this, most freshwater is inaccessible, either frozen in glacial ice or buried deep beneath the Earth's surface. According to several sources, there are currently one billion people in developing nations who lack access to clean drinking water and by 2025, up to two thirds of the world's population could living under water stressed conditions. When looking at the increasing scarcity of usable water, rising populations, and today's volatile political climate,many experts have come to the conclusion that we are on the verge of widespread conflict and many are saying that the next major war will be fought over water.
The preliminary effects of the coming crisis are already being felt all over the world. Economic powerhouses like China are suffering from pollution in their rivers and as evidenced by the Flint water crisis, even the US isn't completely immune to clean water shortages. In the US, most of our problems are due to outdated and slowly crumbling infrastructure and while this is nothing to sneeze at, access to water in the US can be fixed by replacing old pipes for the time being. Whether this is done through public works or private investment is political semantics. Right now, Third World countries are the ones who truly suffer. About 2,300 people die per day from diseases contracted through unclean water and with very little support, these countries don't have the tools necessary to mitigate the effects of prolonged drought. Desertification and global warming are also contributing to water scarcity in a big way, the latter causing about 20% of our water scarcity issues today.
While the situation is dire, we aren't doomed yet and there are several conservation measures being kicked around by the world's top environmental scientists. One solution that has been gaining popularity in recent years is desalination. Israel has successfully used desalination to supply its population with fresh water with 55% of its water coming from the ocean. In the US and many countries in Europe, large scale desalination projects are being funded for a vast array of what-if scenarios.
The problem is, desalination isn't very energy efficient. Desalination requires an enormous amount of energy and although the technology is improving, desalination plants have the potential to become major contributors to global warming in the coming years. On top of this, there are unforeseeable effects on sea life and desalination has the potential to disrupt the fragile balance of the ocean's ecosystem. Significant changes in the ocean's ecosystem means significant changes to the way we fish and subsequently, the way we eat. Since there haven't been many studies on the long-term effects of desalination, it's difficult to say how damaging it is but there does seem to be some cause for alarm with regard to its immediate effect on sea life. Fish, plankton and other organisms are often killed during water intake and processing and at the moment, it's probably safer to look for other methods to fix the world's water issues.
When the well is running dry, it's sometimes better to examine its structural integrity before digging a brand new one. Agriculture accounts for 80% of America's water use. Rather than focusing on desalination, many water activists are looking to fix inefficiencies in the way we farm food. Leaking irrigation systems and the cultivation of non-local crops are wasteful practices that are squandering huge amounts of water. How much? Up to 60% of water used in farming is wasted because of irrigation issues alone. Rather than rushing to invest all of our time and resources into desalination, it might be time that we reexamine the way in which we grow food. In Volgograd, farmers have been using experimental drip irrigation with extremely effective results both in regard to maintaining healthy soil and proper water utilization. The water scarcity issue may have to get a whole lot worse before people start paying attention to it but it's important to recognize the farmers and scientists who are currently making a contribution. The Water Project and other charitable organizations are also doing their part for water conservation.
If the future looks tumultuous, it's because it is, but with the implementation of more eco-friendly farming methods and the use of desalination as a last resort, there is less of a reason to panic than one might think.