Beyond that, she recently announced her third album, HIT ME HARD AND SOFT, to be released May 17, 2024. She spent the days leading up to the announcement building excitement by adding all of her Instagram followers to her “Close Friends” list. Eilish had the most Instagram followers in 48 hours…with her count increasing by 7 million followers total.
While her debut album, when we all fall asleep…where do we go?, was a chart-topper in its own right, it landed Billie every GRAMMY it was nominated for at the ripe age of 18…Eilish has solidified herself as one of the most sought-after and revered popstars in the world.
Eilish recently caught media attention for quietly revealing her sexuality. In an interview with Variety, she states that she’s always liked girls…and assumed people always knew that. In a viral snippet from her new song, LUNCH, she details a love affair with a girl.
But people don’t only adore Billie for her catchy tracks that consistently top the charts. It’s not just her songwriting ability and unique vocals that keep us hooked. People love her because she’s unafraid to speak her mind.
Whether it be complaining about too many influencers being at an awards show, or calling out other artists for using unsustainable practices…Billie does not hold back.
Billie Eilish On Sustainability
Eilish home
rethinkingthefuture.com
The Eilish home is iconic for many reasons: it’s where Billie and Finneas recorded her debut album, countless other songs, and EPs, in an effort to conserve water there’s no grass, and the roof is covered in solar panels. And being environmentally conscious extends beyond the four walls of their home.
When the hottest young talent is discovered at such an early age like Eilish, record labels are chomping at the bit to sign them. It’s like when a D1 athlete is ready to commit to college…you have your pick.
But what Eilish and her mom, Maggie Baird, were looking for wasn’t about money or label-perks…they were seeking a solid sustainability program. And while that may seem like standard practice, most labels didn’t bring up environmental policies during these meetings at all.
After signing to The Darkroom via Interscope Records, the struggle didn’t stop there. Billie Eilish and her family have been consistent contributors to the fight against climate change.
Maggie Baird has since started Support + Feed, which focuses on the climate crisis and food insecurity. Support + Feed helped Eilish’s 2022 Happier Than Ever tour save 8.8 million gallons of water through plant-based meal service for the artist and crew members.
During Billie’s 2023 Lollapalooza performance, she aided the launch and funding of REVERB’s Music Decarbonization Project – which guaranteed all battery systems used during her set were solar powered. The MCD’s overall mission is to lower – and eventually eliminate –the music industry’s carbon emissions.
But more recently, Billie Eilish called out other artists for releasing multiple versions of vinyls in order to boost vinyl sales. In an interview with Billboard, she says,
“We live in this day and age where, for some reason, it’s very important to some artists to make all sorts of different vinyl and packaging … which ups the sales and ups the numbers and gets them more money and gets them more…”
Artists convince fans to buy different versions of their albums by offering exclusive features on each vinyl. Take Taylor Swift, for example, who released five separate vinyl versions of Midnights, each with a different deluxe “Vault” track.
While Billie may not have been trying to shade one artist in particular, the point is that she’s fed up. After being the rare artist in the industry who go out of their way to remain environmentally conscious, Eilish sets the bar high.
How Eilish’s New Album Is Sustainable
Billie for "Hit Me Hard and Soft"
William Drumm
Social media users were quick to claim Eilish was hypocritical by announcing that HIT ME HARD AND SOFT will have eight vinyl variations. However, each vinyl is made from recycled materials – either 100% recycled black vinyl or BioVinyl, which replaces petroleum used during manufacturing with recycled cooking oil.
This just illustrates that Eilish wasn’t directing criticism towards other artists for using vinyl variants to gain album sales…but she does think there are better ways to do it that benefit the environment without hurting their sales.
Has technology taken away the art of getting lost?
Tech is changing the way we use maps and get to our destination. Are we better off?
The first time I was part of a cross-country drive was in a '78 Oldsmobile station wagon, often from the rear-seat vantage point looking backward out on the open road. It was 1980, the family trekking from our Billings, Montana home to sunny Southern California. I still remember so many anachronistic details: Billy Joel's The Stranger on 8-track, ashtrays in the armrests, and a glove box stuffed with fold-out gas station maps. The very maps that, once unsheathed, would never return to their original rectangular origin, and were known to drive anally-retentive drivers to the brink of madness.
Throughout my younger days, I criss-crossed the United States multiple times. I eschewed the fold-outs for the handy-dandy Rand McNally Road Atlas, the first of which, known as the "Auto Chum," was published in 1924, when a Model T could be had for $290. As cars became commonplace, the road trips soon followed. Getting the motor running and heading out on the highway became a staple in pop culture be it Nat King Cole, Jack Kerouac, or Clark W. Griswold. Going out looking for adventure is an American rite of passage, and it used to mean always having a map at the ready.
In 21st-century America, road atlases have been replaced by the smartphone. It's useful, but it isn't a map. Typing in an unknown address for Siri's soothing guidance on a quick A-to-B trip can be a godsend, but unfurl a bigger picture view, and it's plain as an Interstate how much is lost without the cartographic complexity of a map. There's the obvious reason maps are superior, nobody ever says, "My atlas is about to die." Maps don't require batteries, plugs, roaming charges, Wi-Fi, or any level of "g" connectivity, and they aren't ruined if dropped on the blacktop, or in a toilet.
There are also deeper reasons, both intellectual and spiritual, for putting the technology where the fold-outs used to be. For one, maps are making us smarter humans. "Spatial Orientation" is the brain's ability to help its owner "move around in an environment using an innate sense of direction." It's an essential skill for navigating through unfamiliar territories - as well as the literal dark - so we, as a species, can keep moving forward. Learning to read and understand maps is a primary way to build spatial orientation. Neural pathways are formed as more mental maps are created, so the brain is actually growing. Map reading is a hugely important but underutilized skill for kids as well. A 2013 National Geographicreport concluded, "A student who has acquired robust spatial thinking skills is at an advantage in our increasingly global and technical society."
Kids recognize something else grown-up drivers tend to forget: maps are fun. An atlas contains endless possibilities, whereas a GPS is strictly a means to an endpoint. Maps open up the world and give the sense of vastness, screens shrink it down to a route that only matters to the driver. As Guardian writer Thomas McMullan notes in this astute essay on maps giving way to GPS, is that now, "we are by default the center of the world." It's yet another example of the collective being lost to the individual. Scale is reduced to only the path of the blinking blue dot, which means people will only get where they need to go. Wanderlust, the strong desire to travel, will still exist, but to wander lost may not.
One of the innate joys of maps is opening them up and eyeballing alternate routes. Not for efficiency, for beauty. The roads less traveled offer the wonderment of having no particular place to go, and maps will help get you there. The chance to tool around aimlessly, free of the omnipresent technology shackles, among this country's pastures, forests, deserts, mountains, plains, shores, and cities is one of life's greatest pleasures.
Today I live in Brooklyn, haven't owned a car in nearly two decades. When I feel a bit of wanderlust, even if it's only in a daydream, I pull out my tattered dog-eared cover-falling-off Rand McNally Road Atlas. GPS is the destination; Maps are the journey.